Eduardo Borba

President at Sonda IT (Brazil)

"The Programa+Valor® of Direct Channel has a clear, didactic and above all very practical approach. Roccato is a great partner that has already supported us in structuring projects in other occasions and that in 2016 played a fundamental role in the transformation and commercial repositioning of Sonda IT (not price!), not only concepts but a lot of practice, coaching and process monitoring were part of the program, evidencing the focus of Direct Channel in delivering value to your customer. "

Sandro de Camargo

VP, Partners and Digital Sales, Latin America & Caribbean at CA Technologies

"The Programa+Valor® has brought tremendous progress to the channels participating in the program. For the initial pilot we invited partner companies with different levels of maturity and the evolution of these companies in the process of sales of added value, from portfolio analysis, relationship with the manufacturer, internal management of their sales process (from generation and management from pipeline to management of the entire sales process), clear definition of objectives and metrics. I am happy that in the end the general feedback from the entrepreneurs was very positive. Firm and more structured companies definitely came from when they started".

André Toledo

Director at Sec4You

"SEC4YOU participated in Direct Channel's Programa+Valor® and, in the period, found that the consulting and monitoring work was very positive for the company as a whole. The application of the methodology brought a clearer vision of the business strategy and enabled the development of commercial areas, which optimized business development processes, and marketing that initiated a process of brand positioning and sales support campaigns".

Paulo Sgroi

Partner account director at CA Technologies

"The experience with Direct Channel has brought good results to CA and most of the partners involved. The professionalism and responsibility, contagious, of the team involved in the Programa+Valor® was also an injection of spirit and commitment. The partners have matured in their business vision and also in the perspective of strategic planning and management of their business, CA can approach the reality of each channel involved and reinterpret its policies and the mechanisms of interaction Definitely a great experience!"

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